Delis are a staple in the food industry, offering customers a wide variety of meats and prepared foods, like sandwiches, soups, pizzas, and salads. And with the rise of digital signage, delis can now take their menu board signage to the next level. Digital menu boards offer a way for delis to showcase their menu items in a visually appealing and dynamic way.
Change Menus with Ease
One of the main benefits of using digital menu boards for delis is the ability to update and change menu items easily.
With traditional deli menu boards, updating the deli’s menu can be a time-consuming and costly process. Many delicatessens use letterboard or chalkboard menus as their menu signage. When the menu changes, the deli menu boards must be manually reworked and edited. But with digital menu boards, delis can easily change the menu items and prices in real-time without printing new menus or replacing physical signs.
This allows delis to quickly adapt signage to match any menu changes and specials, keeping customers up-to-date with the latest offerings. And by ditching printed menus, delis can see significant cost savings over time.
Here are some more ways delis can benefit by adopting digital signage:
- Stay responsive to customer demand by making real-time adjustments to your delis menu offerings.
- Effortlessly customize your deli menu by adding or removing items, adjusting prices, and describing dishes in detail.
- Plan ahead and optimize your menu offerings for different times of the day. Display a different menu for breakfast, lunch, and dinner.
- Enjoy the convenience of managing and editing your deli menus remotely, using your computer or mobile device, from any location.
- Easily remove menu items when they are out of stock.
- Option to create and manage different menus for different branches or locations.
Add Images and Videos with Deli Digital Menu Boards
Another advantage of deli digital menu boards is adding multimedia elements such as images and videos. This elevates the visual appeal of deli digital menu boards while increasing customer engagement and enticing customers to try new delis menu items.
For example, sandwich menu boards can include pictures of the sandwiches and videos of the sandwich being made. This can help customers make a more informed decision about what to order and improve the overall customer experience.
The marketing options are endless when switching to deli digital menu boards:
- Enhance customer engagement by incorporating visually appealing images of your menu items and highlighting daily specials.
- Maximize revenue by promoting complementary items such as side dishes or beverages during the ordering process.
- Streamline the ordering process by presenting deli menu items in a clear and easy-to-read format.
- Offer unique meal deals with eye-catching images to showcase the delicious options available.
- Incorporate interactive elements, such as a “build-your-own” option for customizing meals to individual tastes.
Display More Information with Deli Digital Menu Boards
Deli Digital menu boards also display nutritional information, ingredient lists, and other important information that customers may be looking for. This can be especially helpful for customers with dietary restrictions or allergies. With deli digital menu boards, delis can easily highlight menu items that are gluten-free, vegan, or low-calorie.
- Digital menu boards for delis provide in-depth nutritional information, including calorie counts, to help customers make informed choices.
- Digital menu boards for delis include detailed item descriptions for each menu item, including ingredients and preparation methods.
Promote Deals or Specials
Deli Digital menu boards can also be used for more than just displaying the menu items. It can be used for promotions and special events, such as displaying daily specials, upcoming events, or discounts.
Digital signage offers unique ways for delis to improve sales with targeted promotions:
- Utilize custom scrolling text tickers to highlight daily specials, promotions, and other important information.
- Digital signage for delis provides exceptional customer service to build loyalty and increase repeat business.
- Implement a rewards program to incentivize customers to purchase more frequently or spend more per visit.
- Utilize social media to connect with customers and promote special deals or promotions.
- Digital signage for delis boosts sales of your most profitable items by displaying them as featured specials on your menu or in-store displays.
Making the Investment
Making the investment and switching to digital signage is a smart choice for delis looking to stay ahead in the competitive food industry. Digital menu boards for delis offer a multitude of benefits, including easy menu changes, the ability to add multimedia elements, and the ability to display more information to customers. Additionally, digital signage for delis can be used to promote deals, specials, and upcoming events, which can help improve sales and enhance the customer experience.
With the convenience of remote management and cost savings over traditional menu boards, digital signage is a valuable investment for any deli looking to stay competitive and improve its business.
You can learn more about NexSigns’ Digital Signage solution and connect with us on Facebook, LinkedIn, Twitter, and YouTube to get the latest info on digital signage!