{"id":1472,"date":"2019-06-27T10:45:56","date_gmt":"2019-06-27T17:45:56","guid":{"rendered":"https:\/\/www.kuusoft.com\/blogs\/?p=1472"},"modified":"2026-07-29T12:35:33","modified_gmt":"2026-07-29T19:35:33","slug":"digital-signage-indoor-vs-outdoor","status":"publish","type":"post","link":"https:\/\/www.kuusoft.com\/blogs\/digital-signage-indoor-vs-outdoor\/","title":{"rendered":"Comparison of Indoor &#038; Outdoor Digital Signage"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1472\" class=\"elementor elementor-1472\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-503befae elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"503befae\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4985aa13\" data-id=\"4985aa13\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8ecde6c elementor-widget elementor-widget-text-editor\" data-id=\"8ecde6c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Digital signage is an effective way in which thousands of businesses convey their messages to consumers, and it has been shown to achieve high recall rates and strong customer engagement.<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-695dd0da elementor-widget elementor-widget-text-editor\" data-id=\"695dd0da\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Whether it\u2019s to attract potential clients, advertise special offers, or display job vacancies, digital signage remains an integral part of business communication because it can present information more dynamically and clearly than static signage.<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9f94a8c elementor-widget elementor-widget-text-editor\" data-id=\"9f94a8c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>There are two main types of digital signage: indoor and <a href=\"https:\/\/www.kuusoft.com\/blogs\/what-is-dooh-its-3-benefits\/\">outdoor<\/a>, each designed for different viewing environments and technical requirements.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5956113b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5956113b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-72cb4c8c\" data-id=\"72cb4c8c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-31a1ed4a elementor-widget elementor-widget-heading\" data-id=\"31a1ed4a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 id=\"indoor\" class=\"elementor-heading-title elementor-size-default\">Indoor<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-766d23e3 elementor-widget elementor-widget-text-editor\" data-id=\"766d23e3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Indoor signage is a collective term for any sign placed inside of a business, and it is typically targeted toward individuals who have already entered the space and shown interest in exploring what the business offers. Indoor signage can include digital menu boards, lobby displays, and more.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-105d41f elementor-widget elementor-widget-text-editor\" data-id=\"105d41f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>These signs are designed to encourage audiences to take a desired action, such as signing up for a new credit card at a bank or upsizing a meal at a restaurant. Indoor digital signage is particularly effective because viewers are already in a high-intent environment where decision-making happens quickly.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-07c30d8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"07c30d8\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-25cd0f4\" data-id=\"25cd0f4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-153b024 elementor-widget elementor-widget-heading\" data-id=\"153b024\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 id=\"outdoor\" class=\"elementor-heading-title elementor-size-default\">Outdoor<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5298801 elementor-widget elementor-widget-text-editor\" data-id=\"5298801\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>This refers to any signage found outside of the business. They have many uses, ranging from <a href=\"https:\/\/www.kuusoft.com\/nexsigns\/dhw-drive-thru-menu-boards\/\">drive-thru menu boards<\/a> to billboards. Generally, the goal is to get the audience to enter and engage with the business.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a17a522 elementor-widget elementor-widget-text-editor\" data-id=\"a17a522\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Indoor and outdoor displays serve different purposes and operate in different environments. Using the wrong type often leads to visibility issues, damage, and unnecessary replacement costs.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-59598e5b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"59598e5b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5fca7a5e\" data-id=\"5fca7a5e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-60e0ed4a elementor-widget elementor-widget-heading\" data-id=\"60e0ed4a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 id=\"comparison-of-indoor-outdoor-digital-signage\" class=\"elementor-heading-title elementor-size-default\">Comparison of Indoor &amp; Outdoor Digital Signage\u200b<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-124f708e elementor-widget elementor-widget-heading\" data-id=\"124f708e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 id=\"sunlight\" class=\"elementor-heading-title elementor-size-default\">Sunlight<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-799d7624 elementor-widget elementor-widget-text-editor\" data-id=\"799d7624\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Have you noticed how difficult it is to watch television when the curtains are open on a bright day? Even when you strain your eyes, details on the screen start to disappear. Outdoors, this problem becomes far more severe because direct <a href=\"https:\/\/www.canada.ca\/en\/conservation-institute\/services\/agents-deterioration\/light.html\" target=\"_blank\" rel=\"noopener\">noon sunlight can reach close to 100,000 lux<\/a>, which measures the amount of visible light hitting a surface. That level of brightness easily overwhelms a standard indoor display, which is why outdoor digital signage must be built to operate at much higher brightness levels to stay readable during the day.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9902e34 elementor-widget elementor-widget-text-editor\" data-id=\"9902e34\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Unfortunately, no indoor display can compete with the brightness required for outdoor readability. Consumer-grade indoor TVs operate between 200 and 500 nits, which refers to how bright the screen can get. By contrast, commercial-grade outdoor digital displays typically require at least 2,000 to 3,000 nits of brightness to remain clearly visible.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-06a82ae elementor-widget elementor-widget-text-editor\" data-id=\"06a82ae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Using indoor signage outdoors results in wasted power and reduced visibility since indoor screens are not designed to compete with direct sunlight and quickly become difficult to see from a distance. So, passersby are far more likely to overlook the content entirely, which defeats the purpose of outdoor digital signage and limits its ability to attract attention.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ddcb50c elementor-widget elementor-widget-text-editor\" data-id=\"ddcb50c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>On the other hand, when you use outdoor signage for indoor advertising, it causes discomfort. In dimly-lit environments, like restaurant or bars, the bright light from outdoor signage can cause eye irritation, migraines, and even <a href=\"https:\/\/www.theraspecs.com\/blog\/photosensitive-epilepsy-how-different-types-of-light-can-trigger-seizures\/\" target=\"_blank\" rel=\"noopener\">trigger a\u00a0seizure<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e0b1a27 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e0b1a27\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7127386\" data-id=\"7127386\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0b55db1 elementor-widget elementor-widget-heading\" data-id=\"0b55db1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 id=\"exposure\" class=\"elementor-heading-title elementor-size-default\">Exposure<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fb1f34f elementor-widget elementor-widget-text-editor\" data-id=\"fb1f34f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>As light moves through the atmosphere, it encounters a myriad of tiny particles and obstruction like dust, steam, and suspended water droplets.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9dc8101 elementor-widget elementor-widget-text-editor\" data-id=\"9dc8101\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>These particles distort the light beam by either reflecting, refracting, or absorbing it. The signs will then appear blurry or completely distorted to the human eye.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c9234f2 elementor-widget elementor-widget-text-editor\" data-id=\"c9234f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>As a matter of fact, exposure is a common issue that plagues both indoor and outdoor signage. To handle it, you need to analyze two vital factors of the atmosphere; particulate and moisture.:<\/p>\n<ul>\n<li>Particle: any particles present in the atmosphere. For example, dust and other small airborne particles.<\/li>\n<li>Moisture:\u00a0 presence of water droplets in the air.\n<ul>\n<li>Commonly observed in restuarants where there is a a large concentration of steam caused by boiling water.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b5f1899 elementor-widget elementor-widget-image\" data-id=\"b5f1899\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"536\" src=\"https:\/\/wpcdn.kuusoft.com\/wp-content\/uploads\/sites\/8\/2023\/01\/06155225\/Outdoor-with-Logotype-1200x628-1-1024x536.jpg\" class=\"attachment-large size-large wp-image-7802\" alt=\"Outdoor digital signage electronic - dooh\" srcset=\"https:\/\/wpcdn.kuusoft.com\/wp-content\/uploads\/sites\/8\/2023\/01\/06155225\/Outdoor-with-Logotype-1200x628-1-1024x536.jpg 1024w, https:\/\/wpcdn.kuusoft.com\/wp-content\/uploads\/sites\/8\/2023\/01\/06155225\/Outdoor-with-Logotype-1200x628-1-300x157.jpg 300w, https:\/\/wpcdn.kuusoft.com\/wp-content\/uploads\/sites\/8\/2023\/01\/06155225\/Outdoor-with-Logotype-1200x628-1-768x402.jpg 768w, https:\/\/wpcdn.kuusoft.com\/wp-content\/uploads\/sites\/8\/2023\/01\/06155225\/Outdoor-with-Logotype-1200x628-1-380x199.jpg 380w, https:\/\/wpcdn.kuusoft.com\/wp-content\/uploads\/sites\/8\/2023\/01\/06155225\/Outdoor-with-Logotype-1200x628-1-800x419.jpg 800w, https:\/\/wpcdn.kuusoft.com\/wp-content\/uploads\/sites\/8\/2023\/01\/06155225\/Outdoor-with-Logotype-1200x628-1-1160x607.jpg 1160w, https:\/\/wpcdn.kuusoft.com\/wp-content\/uploads\/sites\/8\/2023\/01\/06155225\/Outdoor-with-Logotype-1200x628-1.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6fd8ad5 elementor-widget elementor-widget-text-editor\" data-id=\"6fd8ad5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Particulate and moisture not only obscure your signage but also cause damage to vital components if they penetrate the signage\u2019s protective light casing. For example, the steam will gather under the light fixture and eventually go through.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a6e1e20 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a6e1e20\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f77ef63\" data-id=\"f77ef63\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5540d15 elementor-widget elementor-widget-heading\" data-id=\"5540d15\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 id=\"what-is-ip-rating\" class=\"elementor-heading-title elementor-size-default\">What is IP Rating?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-76f7496 elementor-widget elementor-widget-text-editor\" data-id=\"76f7496\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>An IP rating is an international standard guideline used to determine the level of efficacy for protecting light exposures against external objects, as well as the effects of moisture.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cc98939 elementor-widget elementor-widget-text-editor\" data-id=\"cc98939\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>When labeling, there are 2 numbers that follow the IP denotation (ex. IP65).<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-536be38 elementor-widget elementor-widget-text-editor\" data-id=\"536be38\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Each number represents a distinct type of protection measure put in place to shield the signage.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-93d0ee2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"93d0ee2\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f109582\" data-id=\"f109582\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4ea306b elementor-widget elementor-widget-heading\" data-id=\"4ea306b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 id=\"first-digit\" class=\"elementor-heading-title elementor-size-default\">First Digit<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-adb2568 elementor-widget elementor-widget-text-editor\" data-id=\"adb2568\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The first digit denotes intrusion protection (safeguarding against objects, dust particles, etc.), and it runs from 0-6.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bd29824 elementor-widget elementor-widget-text-editor\" data-id=\"bd29824\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>It can also be labeled &#8220;X&#8221; &#8211; meaning that there is no rating or protection for that particular signage.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-77d5e72 elementor-widget elementor-widget-text-editor\" data-id=\"77d5e72\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Here is what each number (1 &#8211; 6) protects from:<\/p>\n<ol>\n<li>Massive bodies that have a diameter of 50mm or greater.<i>\u00a0Ex. animals &#8211; rodents or obscurities &#8211; arm or a baseball bat.<\/i><\/li>\n<li>Bodies with a length smaller than 80 mm and a maximum diameter of 12 mm.\u00a0<i>Ex. your middle finger.<\/i><\/li>\n<li>Objects with a 2.5 mm diameter or greater.<i>\u00a0Ex. small tools &#8211; wires.<\/i><\/li>\n<li>Small objects with a diameter of 1mm or greater.\u00a0<i>Ex. insects<\/i><\/li>\n<li>Dust particles.<\/li>\n<li>Most common rating in most outdoor fixtures, refers to full protection against all other particles in the atmosphere. The protection use is known as &#8220;Dust-tight&#8221; &#8211; vacuum seal for non-stop airflow.\u00a0<\/li>\n<\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-67672cf elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"67672cf\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1c50de5\" data-id=\"1c50de5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0cbf0bb elementor-widget elementor-widget-heading\" data-id=\"0cbf0bb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 id=\"second-digit\" class=\"elementor-heading-title elementor-size-default\">Second Digit<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-27102bb elementor-widget elementor-widget-text-editor\" data-id=\"27102bb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The second digit denotes protection against different forms of moisture.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b0ab02a elementor-widget elementor-widget-text-editor\" data-id=\"b0ab02a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Here is what each number (1 &#8211; 6) protects from:<\/p>\n<ol>\n<li>Vertically falling rain that is caused by condensation. Such that when the display is upright, it is fully protected.<\/li>\n<li>Rain or droplets falling at an angle of 15 degrees.<\/li>\n<li>Rain or droplets falling at an angle of 60 degrees.<\/li>\n<li>Splashing water coming from all directions. Before being approved, the fixture is first tested with an oscillating spray a few minutes after the safety measures have been fitted on display.<\/li>\n<li>Low-pressure jets of water hitting from any direction or angle.<\/li>\n<li>High-pressure jets.<\/li>\n<li>Submerged under water for up to 30 minutes at the depth of 0.15 m to 1 m.<\/li>\n<li>Submerged in high pressure at a large depth.<\/li>\n<li>High-temperature water sprays, high pressure, and any kind of moisture.<\/li>\n<\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-27c0cb7 elementor-widget elementor-widget-text-editor\" data-id=\"27c0cb7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>For most outdoor signs, the standard rating is IP65, which denotes that the fixture is &#8220;Dust-Tight,&#8221; and protected from most moisture effects, including low-pressure jets of water.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9437ada elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9437ada\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8735311\" data-id=\"8735311\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e9df7bf elementor-widget elementor-widget-heading\" data-id=\"e9df7bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 id=\"comparison-of-indoor-outdoor-digital-signage-2\" class=\"elementor-heading-title elementor-size-default\">Comparison of Indoor &amp; Outdoor Digital Signage\u200b<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15d64b1 elementor-widget elementor-widget-text-editor\" data-id=\"15d64b1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Both signage types play a critical role in advertising.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-050fadd elementor-widget elementor-widget-text-editor\" data-id=\"050fadd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>But before buying digital signage, you plan marketing and advertising efforts for the best results.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d7cf0e8 elementor-widget elementor-widget-text-editor\" data-id=\"d7cf0e8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Once signage is selected, maintenance remains a key factor in ensuring these signs remain efficient and effective for years to come.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-de00e56 elementor-widget elementor-widget-global elementor-global-7961 elementor-widget-html\" data-id=\"de00e56\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<a class=\"btn btn-ghost-light\" href=\"\" onclick=\"Calendly.initPopupWidget({url: 'https:\/\/calendly.com\/kuusoft-team\/schedule-a-call?utm_content=get-a-demo&a3=NexSigns Overview'});return false;\">\r\n    <img decoding=\"async\" src=\"https:\/\/wpcdn.kuusoft.com\/wp-content\/uploads\/sites\/8\/2025\/09\/23131125\/Global-Image-FreeConsultation-30mins_FNL.jpg\" alt=\"Book a free 30-minute digital signage consultation with Kuusoft\">\r\n<\/a>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c137515 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c137515\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6a8f352a\" data-id=\"6a8f352a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2284f215 elementor-widget elementor-widget-text-editor\" data-id=\"2284f215\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>You can learn more about\u00a0<a href=\"https:\/\/www.kuusoft.com\/nexsigns\/?utm_source=blog&amp;utm_medium=blog&amp;utm_campaign=blog\" target=\"_blank\" rel=\"noreferrer noopener\">NexSigns\u2019 Digital Signage<\/a>\u00a0solution\u00a0and connect with us on\u00a0<a href=\"https:\/\/www.facebook.com\/Kuusoft\/\" target=\"_blank\" rel=\"noreferrer noopener\">Facebook<\/a>,\u00a0<a href=\"https:\/\/www.linkedin.com\/company\/kuusoft\" target=\"_blank\" rel=\"noreferrer noopener\">LinkedIn<\/a>,\u00a0<a href=\"https:\/\/twitter.com\/Kuusoft\" target=\"_blank\" rel=\"noreferrer noopener\">Twitter<\/a>, and\u00a0<a href=\"https:\/\/www.youtube.com\/kuusoft\" target=\"_blank\" rel=\"noreferrer noopener\">YouTube\u00a0<\/a>to get the latest info on digital signage!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"Digital signage is an effective way in which thousands of businesses convey their messages to consumers, and it&hellip;\n","protected":false},"author":21744,"featured_media":1473,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4,3,5,8],"tags":[13,145,144,146],"class_list":["post-1472","post","type-post","status-publish","format-standard","has-post-thumbnail","category-digital-signage-kuusoft","category-design-kuusoft","category-marketing-kuusoft","category-technology-kuusoft","tag-digital-signage","tag-indoor-signage","tag-indoor-vs-outdoor-digital-signage","tag-outdoor-signage"],"_links":{"self":[{"href":"https:\/\/www.kuusoft.com\/blogs\/wp-json\/wp\/v2\/posts\/1472","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kuusoft.com\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.kuusoft.com\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.kuusoft.com\/blogs\/wp-json\/wp\/v2\/users\/21744"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kuusoft.com\/blogs\/wp-json\/wp\/v2\/comments?post=1472"}],"version-history":[{"count":200,"href":"https:\/\/www.kuusoft.com\/blogs\/wp-json\/wp\/v2\/posts\/1472\/revisions"}],"predecessor-version":[{"id":21070,"href":"https:\/\/www.kuusoft.com\/blogs\/wp-json\/wp\/v2\/posts\/1472\/revisions\/21070"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kuusoft.com\/blogs\/wp-json\/wp\/v2\/media\/1473"}],"wp:attachment":[{"href":"https:\/\/www.kuusoft.com\/blogs\/wp-json\/wp\/v2\/media?parent=1472"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kuusoft.com\/blogs\/wp-json\/wp\/v2\/categories?post=1472"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kuusoft.com\/blogs\/wp-json\/wp\/v2\/tags?post=1472"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}